MSMEs- Growth Paradigm Engine: Strategy & Innovation

MSMEs – Growth Paradigm Engine: Strategy & Innovation by Prof. Dinabandhu Mukhopadhyay is a comprehensive guide to understanding the vital role of Micro, Small, and Medium Enterprises (MSMEs) in economic growth and sustainable development. The book explores strategic planning, innovation, entrepreneurship, policy frameworks, digital transformation, financial management, and business competitiveness. Designed for entrepreneurs, business professionals, policymakers, researchers, and management students, it provides practical insights and modern strategies to help MSMEs achieve long-term growth, resilience, and success in an evolving global business environment.